Some of the things I would call myself: Mama Bear,Creative Strategist, Work-life Designer, Ocean Lover, Rebel, Blonde Sheep of the Family
My career transition as a mum
Like many of us, my journey as a mom hasn’t always been sunshine and rainbows. After my daughter was born, I took time to be a stay-at-home mom.. the BEST TIME of my life. But when I tried returning to marketing after 15 years..
I was sitting at my desk, staring at the screen, scrolling through endless job ads, trying to apply for marketing roles. I felt… nothing. Just uninspired, flat, empty. I realized I’d outgrown the marketing roles that used to excite me, which was shocking, because I’d been doing it for 15 years. I loved it. What was wrong with me all of a sudden? I thought, “If not this, then what?”
I had just returned from Australia to Switzerland. where I built most of my life and career until love brought me back to Europe in my thirties.
But Switzerland felt too quiet for my soul. So there I was—completely clueless about what I wanted and in a country where I didn’t belong.
I know what it’s like to feel stuck between who you’ve become and who you’re meant to be.
How I manifested my career transition
Eventually I discovered “What Color is Your Parachute.” Three months and many exercises later, I discovered CSR. I had never worked in sustainability, but growing up in East Germany and moving to Australia at 21 taught me I could conquer anything. So I packed my baby in a suitcase and moved back to Sydney with no apartment, no job, no plan and just 6 months to give it a go.
The universe rewarded me. I even had a specific company in mind that I wanted to work with—and I landed my dream CSR role with that exact company (manifestation magic). Finally, work that felt aligned and meaningful.
This wasn’t my last career reinvention. After returning to Germany in 2020, I chose friends and freedom over a global brand director role. My hardest career decision to date. A year of panic attacks followed. Then my close friend fired me – I’d never been let go before, and he broke my heart.
A soul-searching mentorship eventually brought me back to myself and to launch MWN.
My deeper Why: I grew up with a woman who gave up on her wishes in exchange for a safe life. I promised her and myself to break that pattern. Now I’m helping women do what she couldn’t: Be true to themselves.
Everything I offer exists to help you mama, shine, speak your truth and build a work-life that feels true to you.
Our whole life we’ve been taught to build our lives around what looks successful instead of what feels true. I always had the courage to follow what lights me up which allowed me to build a very happy and fulfilling work-life across different continents.
I am not a coach. I am a builder. I hold a degree in international communications and marketing and am a Harvard-certified strategist with expertise in sustainable business strategy to inspire transformation. I have practical experience across 35+ roles and 15+ industries including 2+ years executive recruitment in Europe.
I’m like having a creative strategist, recruitment insider and intuitive on your team – all rolled into one. So when you’re ready to take your next step, I’m here for you.
Brands that I worked with in the past
I love personality tests
Myer-Briggs: As ISFP-A I love to use my insight and creativity to craft bold ideas that speak to people’s hearts. I easily relate to others’ emotions and believe in “live and let live” -even when it’s hard. I can be tenacious when it comes to things that I believe in. As part-time adrenaline junkie I live by the motto ”A ship is safe in harbour, but that’s not what ships are for.’
As the Magician archetype I thrive on transformation that positively impacts people’s lives. I love empowering and inspiring individuals to unlock their inner potential, helping them stand out from the crowd.
My Gallup CliftonStrengths assessment: core strengths as maximizer, activator, futuristic thinker, with elements of relator and strategic thinking.
Ways we can get started together
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