Founder Content Marketing Studio & Visibility Strategy
Creative strategist
Mel Elsbeth— former marketing lead for the likes of Breitling, Davidoff & ShiseidoMel is a premium brand and visibility strategist helping women over 40 articulate their value - through guided interviews - that attract aligned opportunities.

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You have started a business as a heart-led solopreneur - and you want to grow your visibility and your voice but you don't feel comfortable on camera yet (and you don't want to be a content creator) You may have spent a long time staying in the background (running the business, not being the face of it) but you know it is time for the next version of yourself.I help you navigate the uncertainty of being seen online, uncover what makes you different and build strategies rooted in authentic, conversational storytelling to grow your visibility with ease and flow (rather than performance and pressure).


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    Not sure yet?

    Uncover your purpose

    This is for you if you:

    You’re a woman who craves meaningful work that lights you up. Doing something worthwhile is important to you. Whether it’s a new career path or starting your own thing, you’re ready to build something that feels true to you.

    You feel pulled between motherhood and ambition, and cannot make it work yet. You’re ready to be brave and make it happen, because you know you can deep down.

    You cannot see how to make it work yet. You want new perspectives. You want someone to be your guiding light, showing you it’s possible – and HOW. Brainstorming, clear steps, caring support, and someone who gets it to help you move forward with confidence.

    This is not for you if:

    Work is just another job for you and you have no energy and time for your work-life right now.

    You are not interested in changing your work-life and are happy to focus on your family life currently.

    You’re not ready to challenge what’s no longer working.

    I believe in leading with heart and creating with purpose

    —because that’s how we turn possibilities into powerful outcomes